Privacy Policy
Squiggle Kids privacy policy
Who we are
We are Little Village Books Pty Ltd (ACN 624 424 031), trading as Squiggle Kids (ABN 41 624 424 031) (referred to below as we, us and our).
Our website address is squigglekids.com.au (Website).
We can be contacted by email to squigglekidsau@gmail.com.
Privacy Policy
We are not subject to the Privacy Act 1988 (Cth). However, the privacy of our customers and subscribers is important to us.
We will collect, use and disclose the personal information of our Website visitors, customers and subscribers in accordance with this policy (Privacy Policy).
We may change this Privacy Policy from time to time.
Please note: our Website may include embedded content (e.g. videos, images, articles). Embedded content from other websites behaves the same as if the visitor has visited the other website. These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content.
What is personal information and how we collect it
Personal information includes information about an individual who is reasonably identifiable from that information. Examples of personal information we collect include names, addresses, email addresses and phone numbers.
We will collect certain personal information in certain circumstances as follows:
- if you subscribe to receive news about Squiggle Kids, we will collect your name and email address
- if you leave comments on our Website, we will collect the data in the comments form, your IP address and browser user agent string
- if you use a Gravatar and make a comment, “like” etc, your email address may be provided to the Gravatar service to see if you are using a Gravatar. See https://automattic.com/privacy for more information about privacy and the Gravatar service. After approval of your comment etc, your Gravatar profile picture and other public profile information will be visible to the public on our website
- if you make a purchase online, we will collect your name, contact details, order details, credit card/payment details and delivery address
- if you provide information via Squiggle Kids social media pages such as your name or contact details, we will collect that information
- if you send us an enquiry or provide us with feedback, we will collect your name, contact details, details of your enquiry or feedback and information about our response.
Cookies and other online identifiers
Our Website uses cookies. Cookies and online identifiers are small data files that are sent from a website to your device to record information such as settings or your browsing activity. Cookies and online identifiers help websites and services to work more efficiently by remembering your preferences and settings. However, they can also be used to record your behaviour online and share information about you with third parties. For example, online tracking may enable ads to be shown to your device based on your browsing habits.
The Office of the Australian Privacy Commissioner suggests you can adjust your habits and change your settings to limit activity tracking and help control your privacy by:
- not browsing other websites or shopping online while logged into social media or a digital platform
- deleting cookies in your browser settings or not accepting cookies when you navigate to a website
- choosing your advertising preferences to limit ad tracking and resetting your advertising ID.
Why we collect personal information
Main Purposes
The main purposes for which we collect, hold, use and disclose personal information are:
- processing transactions online and delivering products and programs
- responding to inquiries about our programs and products
- promoting Squiggle Kids and its products and programs, including through direct marketing, events and competitions, public relations and social media
- performing research and other analysis, including for customer satisfaction and product and program improvement purposes
- helping us tailor existing products or develop new products, programs or offers, and to help us selectively target promotional offers and opportunities
- answering queries, resolving complaints and responding to social media
- general planning and administration.
We may also use your personal information for secondary purposes closely related to the main purposes, in circumstances where you would reasonably expect such use or disclosure.
We may also collect, hold, use and disclose personal information for other purposes explained at the time of collection or which are required or authorised by or under law, and for which you have provided consent.
Direct marketing and opting out
By providing your address, email address and telephone numbers to Squiggle Kids, you consent to us contacting you for any of the above purposes.
We may contact you in a variety of ways, including by email, social media, SMS or telephone.
You can opt out of being contacted by:
- contacting us by email to squigglekidsau@gmail.com
- using the unsubscribe facility that we include in our electronic messages to opt out of receiving those messages.
Email and mobile communication
If you provide us with an email address or mobile phone number, you consent to electronic communication such as notices or reminders being sent to you via that address or number.
Who we may share your personal information with
We may share your personal information with third parties where appropriate for the purposes set out above, including:
- financial institutions or payment gateway processors for payment processing
- Squiggle Kids contracted service providers or partners, including delivery and shipping providers and information technology service providers
- regulatory, investigative or government bodies to comply with laws.
In particular, we may share information, including your personal information, with:
- Mailchimp, for the purposes of managing our customer database and providing marketing and other communications. Please see the Mailchimp privacy policy at https://mailchimp.com/legal/privacy/ for more information.
- Mailchimp, for the purposes of repopulating the contents of your cart if you switch devices or need to come back another day. Please see the Mailchimp privacy policy at https://mailchimp.com/legal/privacy/ for more information.
- Payment gateway providers, in particular, Square and PayPal, through whom we accept payments, for the purposes of processing transactions. Please see the Square AU Pty Ltd privacy policy (https://squareup.com/au/en/legal/general/privacy-no-account) and the PayPal privacy policy (https://www.paypal.com/au/legalhub/privacy-full?locale.x=en_AU#paypal_privacy_statement) for more information.
- Google, for the purposes of maintaining a uniform presentation of our Website and analysing traffic to our Website. Please see https://policies.google.com/privacy for more information.
- Facebook, for the purposes of matching information you provide on our Website with your Facebook account. Please see https://www.facebook.com/privacy/policy?section_id=0-WhatIsThePrivacy for more information.
These third party providers may undertake some data analytics tasks and use cookies.They may also store your personal information in places outside Australia. For more information, please refer to their privacy policies at the links above.
Data quality and security
We hold personal information in a number of ways, including in printed documents at Squiggle Kids office, electronic databases and email contact lists. We take reasonable steps to:
- ensure that the personal information that we collect, use and disclose is accurate, up to date and complete and relevant
- protect the personal information that we hold from misuse, interference and loss and from unauthorised access, modification or disclosure
- destroy or permanently de-identify personal information that is no longer needed.
You can help us keep your information up to date by letting us know about changes to your details.
The steps we take to secure personal information include website protection measures. We cannot however guarantee the security of information you disclose online: you disclose that information at your own risk.
If you become aware of a security breach, please contact us by email to squigglekidsau@gmail.com.
Correction
Please contact us by email to squigglekidsau@gmail.com if you wish to correct the personal information we hold about you. We may ask you to verify your identity before processing any request.
If you ask us to correct personal information that we hold about you, or if we are satisfied that the personal information we hold is inaccurate, out of date, incomplete, irrelevant or misleading, we will take reasonable steps to correct that information within a reasonable time.
Complaints or questions
If you would like further information about our Privacy Policy, or if wish to lodge a complaint, please contact us by email to squigglekidsau@gmail.com.